AB Test On $1,537,573 In Sponsored Brand Sales Found 13% Higher Clickthrough Rates & 18% Higher Conversion Rates, For 35% Market Share Growth & 16% Lower ACOS Here’s how one seller’s market share of Sponsored Brand headline sales grew 35%…
With G-d’s help: This case study details the tactics we at 011 Ads for Brands used to decrease a beauty client’s Sponsored Brands ACOS from 72.26% to 46.63% (target was 50%), while increasing revenue 40.5% . If you like this…
Nearly 100% of Amazon advertisers are optimizing for the wrong numbers! Thankfully there’s a simple solution. Generally, advertisers want to focus on ACOS, or on revenue and orders for those launching new products. While these metrics have their place, managing…
